Today I was asked to reflect on what is going on. I remember driving from Toronto to Chicago for the first time in 1995 to attend the Consumer Electronics Show for work. As we drove into Chicago, from the highway I had never seen such blight before, empty buildings with no windows, and then us in the car had a realization and spoke it: “There are people living in there!” My other...
“You did WHAT?!”
I keep doing things I’m not supposed to do. Then they work. Then I do bigger things I’m not supposed to do.
High school dropout turned world-famous DJ. Got banned from the US, went bankrupt, then built a multi-million dollar tech company. Hypnotized 5000+ people on stage just to see if I could. Dared take on the impossible like going after climate change because… why the hell not?
Here’s the thing: I document everything. Every experiment. Every failure. Every holy shit moment. Not to teach you – because I’ve learned something strange: When people witness me doing the impossible, they start doing impossible things too.
This website is my laboratory. These stories are my evidence. And the Frolic 100 are my witnesses – not just watching me, but having their own realities rewired by what becomes possible when someone goes first.
The question isn’t if you want to see what happens next. The question is: What will happen to YOU when you do?


